5 Ways to Soothe a Crying Baby

Babies absolutely cry, and sometimes there’s not much you can do. But other times, one of these strategies can work wonders. Here are five ways to soothe a baby.

Understanding TOG Ratings: A Parent’s Guide to Comfort and Safety

Understanding TOG—thats Thermal Overall Grade—can help you choose the ideal swaddle to ensure your baby stays at the perfect temperature in every season. 

Ensuring Safe Toys and Gear for your Little One

Since not all companies are scrupulous, here’s how parents can make sure the products they buy for their family are safe. Shop from brands you trust.

The Best Gifts for Babies Ignite Curiosity

Babies are born with curiosity. The best toys tap into that inquisitive spirit—helping them explore the world and build skills and confidence along the way.

7 Ways to Deal with Mom Guilt

You constantly feel that you’re not enough as a mom, as a professional, as a partner, as a friend or as a woman.That annoying voice seems to always be there.

4 Ways to Make Time for Creativity as a Parent

How can parents make time to nurture their own creativity? How do they carve out time for doing things like writing or making art?

How (Multi)sensory Play Helps Babies Thrive

Multisensory learning is founded on the theory of whole brain learning, which states that engaging multiple senses and brain regions is the best way to learn.

5 Things to Know about Baby’s First Steps

For your little one, walking means entering a whole new stage of life, where the world is their oyster. Here’s what to know as your little one learns to walk.

Milestones Are Not a Race: Here’s Why They Matter

Milestones in how your baby plays, learns, speaks, acts, and moves are signposts as they grow. Here's why they matter, and why they are not a race.

Helping Your Child Adapt to the Back-to-School Routine

To help with the back-to-school transition, we have many simple tricks to help your child ease into school with as little fuss and drama as possible.

Play, Feeding, and How to Make the Most of your Baby's Wake Window

Maximizing wake windows helps make sure your baby is getting everything they need for their growth and development, plus ensuring they’re nice and tired.

Consider Wake Windows for Better, Longer Baby Sleep

Set up your wake windows for success by making sure baby gets plenty of play and stimulation. Adjust as you go, tuning into your baby's cues. You got this!

Why the Baby Einstein Sea Dreams Soother Went Viral

When a product makes a difference in helping our little one catch those precious zzzs, you better bet it gets our interest. Sea Dreams Soother to the rescue.

What Are Wake Windows? How Parents Can Use Them to Make Life Smoother

A wake window is exactly how it sounds, the stretch of time your baby or toddler stays up between naps. Here's how they can help make life smoother for the family.

5 Tips to Master Baby and Toddler Sleep on the Go

With disrupted rhythms and routines, long flights, new places, and jet lag, sleep while traveling is hard. Here are 5 ways to make life a little easier.

Connecting a Global Village of Parents at Prego Expo

Parenting is a million times better when we’re together. At Prego Expo, the community that we work so hard to nurture online came together irl—and it was remarkable.