Absolutely. Every giveaway we host is 100% free to enter—no strings, no purchases, just a chance to win something wonderful. We believe in celebrating the parenting journey, and that includes making high-quality baby gear from trusted brands like Baby Einstein, Bright Starts, Ingenuity, and SwaddleMe by Ingenuity accessible to families without barriers. Whether you're expecting your first or chasing your third toddler, you're welcome here.

Right now, our giveaways are open to residents of the United States. We know parenting is a global experience, and we’re working toward expanding access in the future. For now, U.S.-based parents, caregivers, and gift-givers can enter to win thoughtfully designed products from brands like Summer by Ingenuity, Bright Starts, and SwaddleMe by Ingenuity—all created with real families in mind.

We feature a rotating lineup of baby gear that supports every stage of your parenting journey. From strollers and carriers to feeding tools, bathtime essentials, and nursery must-haves, our giveaways include items like bassinets, bouncers, safety gates, developmental toys, and soothing sleep solutions. You’ll see familiar favorites from Baby Einstein, Bright Starts, and Ingenuity, plus cozy swaddles and smart sleep gear from SwaddleMe by Ingenuity. Each giveaway is different, so check the entry page for the latest details.

At ParentCo., we don’t just give away baby gear—we curate it with intention. Every prize featured in our giveaways is handpicked by our team of editors, staff, and board members after reviewing hundreds of contenders. We look for products that do more than just meet a need—they should elevate the everyday work of parenting. Whether it's a sensory toy from Baby Einstein, a cozy rocker from Ingenuity, or a swaddle from SwaddleMe by Ingenuity, each item reflects our commitment to helping families thrive. 

We prioritize gear that’s not only functional and beautifully designed, but also aligned with the values we hold close: innovation, inclusivity, and care. These are the products that make life with little ones a bit easier, a bit brighter, and a lot more joyful. Because when we choose prizes, we’re not just thinking about today—we’re thinking about the kind of world we want to build for our children. 

We post new giveaways weekly—and sometimes even more often when we’re feeling generous (which is often). Whether it’s a calming Ingenuity rocker or a sensory toy from Baby Einstein, there’s always something exciting around the corner. Follow us on social or sign up for our newsletter to stay in the loop—you’ll be the first to know when new gear drops.

Most of our giveaways run for 7 to 14 days, depending on the featured product and brand partner. The exact closing date is always listed on the giveaway page, so be sure to enter before the deadline. Whether it’s a Summer by Ingenuity travel essential or a soothing SwaddleMe sleep solution, you’ll want to act fast to secure your chance to win.